Dr. Web needed an efficient way to sell products online, increase their recurring annual revenue and minimize churn rate. They also required a trusted partner to take care of purchasing and billing experience, manage the entire ordering process and ensure compliance with the law.
Softline Ecommerce offered a seamlessly integrated Shopping Cart for Doctor Web. Since 2017, Softline maintains Dr. Web's effective online sales and helps strengthen their marketing strategy.
A BI-based tool allowed Dr. Web to segment their online customer base better and improved the targeting and personalization approaches. Auto-renewal opt-outs were thoroughly studied, ways to tackle them identified, leading to a decrease in churn rate.
Softline took technical support for Doctor Web customers to a new level.
Dr. Web strove to improve their customer experience with the most efficient technical support service. They had a few requirements:
Softline set up a 24/7 technical customer support professional team for Dr. Web. With outsourcing of technical customer support service to Softline, Dr. Web got support at the re-organization and reduced additional costs.
‘We are partners with Softline Ecommerce since 2005 and are happy with their support in our business targets’.